‍How we designed "Family Reunion" - a 75-minute game created for family office executives at a catalytic capital summit in Guatemala.

How music's digital revolution shows us where AI coding is heading

Most companies treat AI like office software. Then wonder why adoption stalls. Here’s the missing piece.

Learn how we eliminated workshop failures and delighted 135 senior leaders across 10+ countries without a single test participant.

When you're looking to land a game-changing client, which move would your team make?

How revealing the messy middle of creative work teaches us more than any polished case study

How extending core IP across new mediums creates deeper learning experiences

Why the Beatle is a maestro of CX as well as music

When you stop presenting and start creating, something magical happens. This is the story of how one experimental classroom session evolved into a new vision for learning and growth.

Economist Tyler Cowen’s approach to finding talent is insightful—and flawed. Here’s how we can uncover hidden potential and level the playing field for the next generation of creators.

Carl Cox’s legendary approach to DJing—thinking two tracks ahead and creating unique blends—offers surprising lessons for sharing ideas, building careers, and captivating any audience.

Unpacking the subtle (and not-so-subtle) differences between education, learning, and training—and why flipping the script can unlock more curiosity, engagement, and growth.

A single sheet of paper, inspired by Marcel Proust, shows how thoughtful questions and simple design can create unforgettable customer experiences—no screens required.

Step into the shoes of a Premier League referee and discover how immersive “Inside Out” experiences can transform audiences into educated insiders—and advocates.

From crafting a unique personality to setting boundaries for learning, here’s what goes into creating a custom GPT for a live business school challenge—and why it feels oddly personal.

From 5-year-olds to CEOs, the art of asking better questions is the ultimate game-changer. Design them, time them, deliver them—because the right question doesn’t just open doors; it builds entire worlds.

And why it's a smart move - on multiple vectors

We brought roleplaying challenges to Columbia Business School's MBA program...

A simple guide to doing more with less

A brief primer on our process - and some counter-intuitive insights

The vault curator is a vastly valuable role - for brands both large and small

5 insights from a panel session at IBTM World in Barcelona

Figma's Designer Tool is Just the Beginning, Imagine Studio Workstations for Every Profession

10 Lessons from Replit’s “100 Days of Code" and Beyond

How to use pitch black to great effect

Plus simple three ideas to improve them

Why most presentations shouldn't feel like TED talks

How a DIY noise machine became a portal for learning & creativity - courtesy of a legendary electronic music artist

Why Liam Howlett's sampling and arrangement skills are more relevant than ever

How the Swedish artist takes a novel approach to teaching creativity and the art of improvisation

What if everybody in your country received a tax-free inheritance when they turned 18?

How The New York Times journalist is able to go further than most

How small improvements to an end-to-end experience can change the game

Because there's always scope to engage people more with your work

The superstar band take a refreshing transparent approach to sustainability, fan engagement, and sharing their process

And why it's worth being a jack of all trades

Writing wisdom from a master of the craft

A24's latest innovation is a smart way to do more with less

The Indian women's cricket league is a big deal in more ways than one

8 reasons why 'The Book of HOV' stands out from the crowd

Allbirds goes open source, edutainment as a springboard, and the opportunity to build what's next

'Space Junk' encourages audiences to create new stories using web3 and AI technologies

How brands of all shapes and sizes can use the power of open source

A lesson from one of the great movie directors

How Brighton & Hove Albion use data in all kinds of interesting ways

Notes can end up distracting and confusing. So how do we best use them?

The power of constraints, explorations, and feedback

A free tool packed with unconventional prompts to help you get unstuck

A new education initiative is helping bridge an ever-widening gap

7 elements that keep people coming back... and a view to what's next

A simple trick to make your next presentation flow

A 5 day email course to transform your client interactions

Our free self-assessment tool will help you level up your presentation skills

How to avoid your training falling falt

Why advance information can ruin the whole experience

Our new visuals, and a new way that we see the world

3 tips on how to elevate your resourcefulness, plus a free assessment tool to test out your team dynamics

Why the space between Warm Up and Prime Time can be magical

A mentoring program takes over an NYC financial institution

People don't really want to learn. So what can we do instead?

Intangibles are becoming way more tangible

Why your program, workshop, or course should take a tip from the military - and kids’ playtime

How the French transport company focused on their employees - and the public - first

How we went about showrunning a video production campaign for cooking company DIG

Why we're called 'Wavetable...'

An explorable trends report by Wavetable

They don't want features, or even benefits. It's about something more human

Education as business development (and beyond), teachers becoming more than just the new DJs, and the foundations of a big shift that’s here to stay.

Why a different type of EIR could be your firm’s new secret weapon

It's subtle, but incredibly important